Lintas
(Advertising Agency), Layout: Wetter Brack
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VIM mit desinfizierendem Zusatz, 1962
(VIM)
Poster # 1873
A unique poster in a typografical style created by Lintas, the European wide agency known for detergent product. The idea to replace the I of VIM is a creative visual idea and the poster is one of the most simple and impressive example of mostly boring advertising campaigns for detergents.
